Hawaiian Airlines
We designed and produced a Hawaiian Airlines experience at Salt Lake City’s City Creek Center, celebrating the launch of their direct flight to Hawaii. The event featured custom branding, interactive photo ops, and a lei-making activation, all set around the iconic fountain show in the heart of the shopping center.
PROJECT
Hawaiian Airlines
CLIENT
Hawaiian Airlines
INDUSTRY
Aviation
LOCATION
Salt Lake CIty
TIMELINE
2023
PROJECT OVERVIEW
We were hired by Hawaiian Airlines to design and produce an immersive experience at City Creek Center in Salt Lake City, celebrating the debut of their new direct flight from Salt Lake City to Hawaii. Our goal was to create a vibrant and interactive space that captured the essence of Hawaiian culture while engaging the public in a memorable way. The event was centered around the City Creek fountain show, where we installed custom branding throughout the open square. Our team designed multiple interactive elements, including photo ops and a custom lei-making activation, allowing attendees to take part in a hands-on Hawaiian tradition. Branded displays were strategically placed across the venue, ensuring the Hawaiian Airlines presence was visible at every turn. We created an inviting atmosphere that blended the energy of Salt Lake City with the laid-back, tropical vibes of Hawaii. The combination of custom installations, interactive stations, and brand elements brought the celebration to life, making it a standout event in the heart of one of the city’s top shopping centers.
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